Is Your Business Ready to Launch?
Before you hit publish on your new website or announce your brand to the world, make sure all your pieces are aligned for a strong start.
Use this checklist to assess whether you’re ready—or if you need to tighten a few things up first.
This is the same list we walk through with our LaunchPad clients to help them build a foundation that lasts.
- ✅ Brand identity is clear, cohesive, and professionally designed (logo, color palette, fonts)
- ✅ Website is live, mobile-optimized, and SEO-ready
- ✅ Messaging reflects your current audience and business goals
- ✅ Social media profiles are set up with branded visuals and bio/links
- ✅ Email marketing platform is connected and ready for list-building
- ✅ Google Business Profile is claimed and fully optimized
- ✅ You’ve created a short-term and long-term content strategy
- ✅ Key metrics are defined (traffic, leads, engagement)
- ✅ All contact forms, CTAs, and integrations have been tested
- ✅ You know what makes you different—and how to talk about it
