What We Do AI Visibility & LLM Discovery
Be Found, Trusted, and Recommended in the Age of AI Search
Just By Design helps businesses earn visibility and authority across Google, AI-powered search, large language models (LLMs), and voice assistants. As search behavior evolves, being discoverable is no longer about rankings alone. It’s about clarity, trust, and how well your business is understood by intelligent systems.
Modern discovery happens everywhere decisions are made. We help brands show up clearly and confidently wherever those decisions begin.
What Is AI Visibility?
AI visibility is how clearly your business is understood, trusted, and referenced by large language models and AI-powered search systems.
Unlike traditional search engines, AI systems do not simply rank websites. They synthesize information from many sources to generate answers, recommendations, and summaries. These systems evaluate:
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Website structure and content clarity
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Brand consistency across platforms
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Entity signals such as schema and citations
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Reviews, reputation, and contextual authority
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Clear explanations of who you serve and what you offer
When this information is fragmented or inconsistent, AI systems hesitate to recommend your business or may misrepresent it entirely.
AI visibility is not about gaming algorithms. It’s about making your business legible, credible, and easy to understand at scale.
Why Being Found by LLMs Matters Now
People are no longer searching the way they used to.
They’re asking AI questions like:
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Who should I hire?
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What’s the best option near me?
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Who do you recommend for this?
LLMs (Large Language Models) and AI-powered search tools increasingly answer questions directly instead of presenting a list of links. This means fewer opportunities to rely on traditional rankings alone.
If your business is not clearly understood by AI systems:
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You may be excluded from AI-generated answers
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Competitors may be recommended instead
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Your expertise may go uncited or misunderstood
AI visibility is already shaping buying decisions. Businesses that adapt now gain a lasting advantage.
Our Approach to AI Visibility: At Just By Design, AI visibility is not a single tactic. It is the outcome of a connected, intentional system. We focus on five core areas that influence how AI systems interpret, trust, and recommend businesses.
Strategic Website Structure
Your website is the primary source AI systems evaluate when forming an understanding of your business.
We design and optimize websites with:
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Clear service definitions
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Logical page hierarchy
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Human-readable and machine-friendly structure
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Content that explains rather than simply promotes
This work lives within our Website Design and SEO & Content Strategy services and forms the foundation of AI visibility.
AI-Ready Content & Authority Signals
AI systems look for content that demonstrates depth, clarity, and relevance.
We create and refine content that:
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Supports AI summarization and citation
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Aligns with how people actually ask questions
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Builds topical authority over time
This includes long-form content, FAQs, and structured explanations that AI systems can confidently reference.
Explore Local & Reputation Strategy Services
Entity Clarity & Structured Data
AI systems need help understanding who you are and how your business fits into the broader ecosystem.
We implement:
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Schema and structured data
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Entity alignment across platforms
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Clear brand, service, and location relationships
This ensures AI systems understand context, not just keywords.
Brand Voice Architecture
Brand Voice Architecture is the system we use to define and structure a brand’s voice so it remains consistent, credible, and trustworthy across every platform, writer, and AI system. Inconsistent messaging confuses AI systems and erodes trust.
Through Brand Voice Architecture, we ensure your brand:
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Sounds consistent across platforms
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Maintains authority and credibility
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Is accurately summarized by AI systems
Consistent voice is a powerful trust signal for both humans and machines.
Local & Reputation Signals
AI systems place strong weight on local relevance and reputation.
We strengthen these signals through:
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Location-aware content
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Review strategy alignment
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Clear service area definitions
This is especially important for businesses serving regions such as Bend, Portland, Lake Oswego, and Central Oregon.
For New Businesses and Founders, Just By Design integrates AI visibility from day one. It includes brand identity, website structure, content clarity, and launch-ready marketing foundations designed for modern discovery.
Frequently Asked Questions
We work with businesses across Central Oregon, Bend, Portland, Lake Oswego, and surrounding markets, helping local and regional brands strengthen how they are understood and recommended by AI-powered discovery systems.
What is AI visibility, exactly?
AI visibility refers to how accurately and confidently AI-powered systems understand, summarize, and recommend your business. These systems include AI search assistants, recommendation tools, and voice interfaces that are reshaping how customers make decisions. If AI cannot clearly interpret who you are and what you do, it can’t confidently surface or recommend you. AI visibility works best when paired with a strong foundation in structured content and search strategy.
Do you offer an AI visibility audit?
No. We intentionally do not offer standalone AI audits.
Traditional audits are designed to inspect what already exists. They evaluate current assets, produce findings, assign issues or scores, and end with recommendations. Then they stop. Audits are retrospective by nature. They look backward and say, “Here’s what’s wrong.”
Our approach is different.
Instead of grading your business, we focus on how AI systems actually interpret it. We evaluate how your brand is currently understood across AI-powered search and recommendation tools, then actively correct and strengthen the signals those systems rely on. This evaluation is built directly into our strategy and execution work, not delivered as a separate report.
The difference is simple but important:
An audit tells you how you look.
Our AI visibility strategy determines how you’re understood.
AI doesn’t need a checklist or a score. It needs clarity, consistency, and authority signals it can trust. That’s what we build and align. This work is often supported by our Brand Voice Architecture process, which ensures consistency across content, platforms, and AI systems.
How do you evaluate AI visibility without an audit?
We assess AI visibility by looking at:
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How your business appears across AI-powered search and recommendation platforms
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Brand clarity and consistency across key digital touchpoints
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Entity, reputation, and authority signals AI uses to determine trust
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Competitive context within your market
This evaluation informs every strategic recommendation we make.
Is this the same as SEO?
No, but it works alongside SEO.
Traditional SEO focuses on rankings and search engines. AI visibility focuses on interpretation and recommendation. AI systems rely on structured content, credibility signals, and consistent representation, not just keywords and rankings.
Our approach aligns SEO, content strategy, brand voice, and reputation so your business is both discoverable in search and understandable to AI.
How is this different from AI tools or automated reports?
Most AI tools provide surface-level data or automated scoring. They do not interpret context, brand nuance, or competitive positioning.
Our work is manual, strategic, and tailored. We analyze how AI systems reason and generate recommendations, and we translate that into practical steps that strengthen visibility in real-world scenarios.
What does AI visibility work typically look like?
AI visibility work is not one size fits all. The level of effort depends on your market, competition, and how clearly your business is currently understood by AI systems.
Some clients start with a focused foundational setup to establish clarity. Others move through a short, time bound sprint to build authority more quickly. For businesses with long term growth goals, AI visibility becomes an ongoing strategy that evolves alongside SEO, content, and brand voice.
We recommend the approach that fits your goals and timeline, not more than you need and not less than what is effective.
Will this help my business show up more in AI search?
Yes, when done correctly.
AI systems tend to surface businesses that are:
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Clearly defined
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Consistently represented
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Supported by trusted signals
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Seen as authoritative in their field
Our work focuses on strengthening the exact signals that increase the likelihood of accurate AI summaries, recommendations, and visibility overall.
How long does it take to see results?
Some improvements, such as clarity and consistency fixes, can influence AI interpretation relatively quickly. Authority-building and long-term visibility compound over time.
This is not an overnight switch, but a strategic foundation that strengthens as AI systems continue to evolve.
Is this a one-time service or ongoing?
It can be either.
Some businesses start with a focused setup or sprint to establish clarity. Others choose ongoing work to continually strengthen authority, content, and visibility as AI-driven discovery changes.
We’ll recommend the approach that fits your goals and growth stage.
Who is this best suited for?
This work is especially valuable for:
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Service-based businesses
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Local and regional brands
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Professional services
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Businesses competing in crowded markets
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Companies planning long-term growth rather than short-term fixes
If being found, understood, and trusted matters to your business, AI visibility applies to you.
What happens next if we’re interested?
First, we talk. From there we recommend the appropriate level of engagement, whether that is a focused setup, a strategic sprint, or an ongoing authority program. There are no one-size-fits-all packages and no pressure to commit before you understand the path. Depending on your goals, this may connect to a focused setup, a short sprint, or an ongoing visibility program.