7 Questions to Help You Decide
Your brand isn’t just how you look—it’s how you make people feel. But sometimes, what worked five years ago doesn’t reflect who you are today.
If you’re wondering whether it’s time to rebrand, ask yourself these seven questions:
- Has your business outgrown your current logo, look, or messaging?
- Are you attracting the wrong type of clients—or struggling to attract any at all?
- Does your visual identity feel outdated, inconsistent, or unprofessional?
- Have your services, pricing, or niche changed—but your brand hasn’t?
- Do your website and marketing materials feel disconnected or confusing?
- Are you embarrassed to send people to your website or social pages?
- Has it been more than 5 years since your last brand update—or has your business changed significantly since then?
If you answered “yes” to two or more questions, it’s probably time for a brand refresh. The good news? We specialize in strategic rebrands that don’t just look better—they perform better, too.
Justine is the Founder and Creative Director at Just By Design, a Central Oregon–based marketing studio that helps service-driven businesses build standout brands with strategy and purpose. With more than 20 years of experience in digital marketing, SEO, and content strategy, she’s known for combining clear thinking, creative direction, and real-world practicality to help businesses grow with clarity and confidence.
A proud University of Oregon graduate, Justine has called Oregon home for over 40 years. She leads every project personally, collaborating with a close-knit team of expert creatives and developers. Whether you’re launching something new or leveling up an established brand, Justine brings a thoughtful, hands-on approach to turning your vision into visibility—always grounded in strategy, built for real impact, and backed by care.