Author: Justine Kingston
-
The Real Cost of a Website in 2026: $3K vs $8K vs $15K (What You Actually Get)
The Real Cost of a Website in 2026: $3K vs $8K vs $15K (What You Actually Get) Website Pricing Feels Random. It’s Not. If you’ve been shopping for a website…
-
Why So Many Business Websites Fail After Launch (And How to Avoid Getting Burned Again)
Why So Many Business Websites Fail After Launch (And How to Avoid Getting Burned Again) Launching a new website should feel like a win. But for a lot of business…
-
WordPress Website Redesign Services
WordPress Website Redesign Services: When Your Website Needs More Than a Fresh Coat of Paint Your website should be working harder than you do. If it is not bringing in…
-
Standing Out Online in Portland’s Crowded Digital Landscape
Standing Out Online in Portland’s Crowded Digital Landscape Portland is not short on talent, creativity, or competition. In 2026, that abundance creates a visibility problem. Not because businesses are bad…
-
What Online Visibility Looks Like for Bend Businesses in 2026
What Online Visibility Looks Like for Bend Businesses in 2026 Bend is a relationship-driven market. People talk. Referrals matter. Reputation carries weight. That works in your favor offline. Online, it…
-
Online Visibility in 2026: Less Noise, More Authority
If your online presence still revolves around rankings, clicks, and a very serious homepage hero image, let’s gently set that down for a moment. In 2026, your business is being…
-
I Searched for a Roomba. What That Taught Me About the Future of Search and AI Visibility.
By Justine Kingston, Founder and Creative Director, Just By Design We’re getting to the point where we’re going to need to think about buying a Roomba. Why? Because we have…
-
Why AI Skips So Much Content And How To Make Sure It Picks Yours in 2026
AI has officially become one of the most influential traffic sources hiding in plain sight. ChatGPT, Perplexity, Google’s AI Overviews, Apple Intelligence, and other models now behave like answer engines…
-
Why Your Business Needs Apple Business Connect
A Complete Guide for Better Local SEO, AI Visibility and Zero Click Search Apple Business Connect has officially become one of the most overlooked but high-impact tools for local businesses.…
-
Micro-Content Gets You Noticed, Long-Form Builds Trust
The best marketers aren’t asking whether to pick short-form or long-form content—they’re designing systems that use each for maximum impact. Winning attention and credibility online means understanding where each style…
-
Schema Markup: The Quiet SEO Power Move Every Business Should Be Using
Schema Markup: The Quiet SEO Power Move Every Business Should Be Using If SEO were a house, schema markup would be the wiring. It is invisible to most people, but…
-
Mastering Web Design in Bend: Top Trends and Tips for Local Businesses
In Bend, Oregon, where trails meet tech and breweries battle for Google rankings, your website isn’t just a brochure, it’s your frontline salesperson. Let’s be blunt: If your site is…
-
The Future of AI Agents: What It Means for Your Business
The Next Revolution Won’t Be Staffed by Humans Alone You’ve probably heard it: “AI is coming for your job.” It’s not. It’s coming for your inefficiencies. Across Oregon, from Bend’s…
-
Why You Should Never Stop Blogging . . . Even When It Feels Like No One’s Reading
Why You Should Never Stop Blogging . . . Even When It Feels Like No One’s Reading A lot of businesses are considering cutting back on blogging.They think it’s an…
-
Does Your Website Still Reflect Your Business? Here’s Why Appearance Still Matters and What You Can Do About It
I hear it all the time: “We already have a website.” And I get it. You invested time, energy, and money into building a professional website years ago. It’s live,…
-
Why GEO and AEO Are the Next SEO Frontier (And Why You Can’t Ignore Them)
Search is changing fast. The algorithms we used to chase are being replaced by answers, entities, and context. Google is shifting toward semantic and AI-assisted search. ChatGPT, Perplexity, Gemini, and…
-
Schema: The Secret Language That Helps Search Engines and AI Understand Your Website
If SEO is how you help people find your website, schema is how you help machines understand it. In the age of AI-driven search, that distinction matters more than ever.…
-
The New Business Paradox: Why Your Brilliant Idea Feels Stuck Before It Even Launches (And the All-In-One Solution Bend Entrepreneurs Wish They’d Known About Sooner)
I’ll never forget the conversation I had with a Bend massage therapist in early 2023. Sarah had just left her position at a local spa to open her own wellness…
-
Why Small Businesses Should Care About LLMO (Large Language Model Optimization)
You’ve probably heard of SEO. But what about LLMO? Large Language Model Optimization is the next big shift in digital marketing, and small businesses stand to gain the most. Think…
-
Interior Designers: Don’t Let AI Forget You Exist
People ask ChatGPT things like “How do I modernize my kitchen?” If your work isn’t in the results, you’re losing visibility (and clients). What’s an LLM? LLM stands for Large…
