People ask ChatGPT things like “How do I modernize my kitchen?” If your work isn’t in the results, you’re losing visibility (and clients).
What’s an LLM?
LLM stands for Large Language Model—the AI brains behind tools like ChatGPT or Google Gemini. They pull answers from the internet and serve them back to patients in a conversational way. If your content isn’t in their “memory,” you won’t get mentioned.
Why It Matters
If your projects, tips, and case studies aren’t available in formats AIs can cite, your brand doesn’t show up in this new stream of discovery.
Where to Focus
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Houzz + Pinterest profiles
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Guest blogs on kitchen/bathroom trends
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Local design features
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Forums like Reddit’s r/HomeDecor
Quick Wins
- Publish case studies with before/after photos
- Trend roundups (“Top 5 Kitchen Styles”)
- Comparison guides (“Quartz vs. Marble”)
Bottom Line: AI is the new design magazine. Seed it with your work, or risk being left out.
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Justine is the Founder and Creative Director at Just By Design, a Central Oregon–based marketing studio that helps service-driven businesses build standout brands with strategy and purpose. With more than 20 years of experience in digital marketing, SEO, and content strategy, she’s known for combining clear thinking, creative direction, and real-world practicality to help businesses grow with clarity and confidence.
A proud University of Oregon graduate, Justine has called Oregon home for over 40 years. She leads every project personally, collaborating with a close-knit team of expert creatives and developers. Whether you’re launching something new or leveling up an established brand, Justine brings a thoughtful, hands-on approach to turning your vision into visibility—always grounded in strategy, built for real impact, and backed by care.