Category: SEO & Digital Strategy
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Schema Markup: The Quiet SEO Power Move Every Business Should Be Using
If SEO were a house, schema markup would be the wiring. It is invisible to most people, but absolutely essential for everything to work. Google, Bing, and now AI agents rely on schema to understand a page’s meaning, context, and credibility. In a world where AI is summarizing your website before a human ever visits…
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Mastering Web Design in Bend: Top Trends and Tips for Local Businesses
In Bend, Oregon, where trails meet tech and breweries battle for Google rankings, your website isn’t just a brochure, it’s your frontline salesperson. Let’s be blunt: If your site is outdated, slow, or hard to use on mobile, you’re losing potential customers to competitors who made digital experience a priority. Whether you’re a cozy coffee…
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The Future of AI Agents: What It Means for Your Business
The Next Revolution Won’t Be Staffed by Humans Alone You’ve probably heard it: “AI is coming for your job.” It’s not. It’s coming for your inefficiencies. Across Oregon, from Bend’s creative studios to Portland’s fast-moving startups, businesses are waking up to a new reality. The next era of growth won’t come from hiring more people.…
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Why You Should Never Stop Blogging . . . Even When It Feels Like No One’s Reading
A lot of businesses are considering cutting back on blogging.They think it’s an “old game” that no longer works. So we read a recent study that analyzed 20 companies—10 that kept blogging and 10 that stopped—over a 12-month period. Here’s what it found: Companies that kept blogging saw +85.8% more LLM (AI-driven) traffic and +9.1%…
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Why GEO and AEO Are the Next SEO Frontier (And Why You Can’t Ignore Them)
Search is changing fast. The algorithms we used to chase are being replaced by answers, entities, and context. Google is shifting toward semantic and AI-assisted search. ChatGPT, Perplexity, Gemini, and Copilot are rewriting how people discover and trust information. In short, your audience isn’t just searching anymore. They’re asking questions.And AI is answering for you,…
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Schema: The Secret Language That Helps Search Engines and AI Understand Your Website
If SEO is how you help people find your website, schema is how you help machines understand it. In the age of AI-driven search, that distinction matters more than ever. While beautiful website design and compelling copy attract human attention, it’s schema markup—the behind-the-scenes code that adds meaning and structure—that tells Google, Bing, and now…
