When you search online, do you assume that the sites showing up at the top of the organic results are the best? Most people do.
That is why search engine optimization is so important if your business is looking to drive results using the Internet. Ranking higher in organic search engine results will improve your site’s visibility and reputation, increase clicks, and in the end, grow your business.
Search Engine Optimization (SEO) takes into consideration what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website involves editing its content and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic that we use.
Search engine marketing (SEM) is a form of internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) through optimization and advertising. SEM may use search engine optimization(SEO), that adjusts or rewrites website content to achieve a higher ranking in search engine results pages or use pay per click listings. We can point you in the right direction if you want to begin advertising online.
Just By Design also registers your site with a number of top search engines and directories including Google Places and Yahoo Local and Bing. We work with experts in the field to help our customers create and manage Pay per click campaigns and link building strategies.